The Northside neighborhood is located at the northern gateway into the City of Riverside. Known for its history, environmental resources, and strong community connection, the Northside is one of the City's oldest neighborhoods. It has been occupied for over 10,000 years, first by Native American groups, including the Gabrielino/Tongva, Cahuilla, Serrano and Luiseño, and later by Spanish, Mexican, and American settlers. Its uniqueness comes from its proudly diverse, multi-generational residents that stand together in protecting their heritage and defining their future. The character of the Northside neighborhood is shaped by its variety of residential, office, retail, and extensive recreational facilities.

The Northside Master Development is the culmination of years of collaborative effort between the City and the community to define a vision. It will celebrate the region's culture with architectural details that reflect a connection between its history and twenty-first-century Riverside. It will expand on the area's existing assets to realize the community’s vision as defined in the Northside Specific Plan (NSP) and include a neighborhood gathering space with locally inspired retail and multi-family housing, walkable trails, bicycle corridors, restoration of the Springbrook Arroyo, open park space, and new recreational facilities.

To make the community's vision a reality, the City is seeking a Master Developer that will implement the Northside Specific Plan. The goal is to create a cohesive development that delivers an open and welcoming neighborhood center and park with a functional, modern, family-friendly design.